Blog Archives

Innovating Marketing & Mgmt introduces the V2V Mind, Body & Soul Tour/ Launch Party

The V2V Mind, Body & Soul Tour is a fundraiser event to assist the organization with its mission

V2VInnovating Marketing and Management introduces the Vision 2 Victory Mind, Body & Soul Tour/ Launch Party. Vision 2 Victory a Houston-based non-profit organization founded by “Affirmation Specialist” Euricka Alugas was created to empower urban youth, through mentoring and skills enhancement workshops, as well as to cultivate an environment for women to achieve personal growth and the opportunity to engage in civic activities that build strong communities.

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Recap – The La Bella Elise Anniversary #Girlpower Event series

PIC4Author: Alli Rodriguez

The La Bella Elise Anniversary #Girlpower Event series took center stage this past weekend at Gage Lounge in Houston. The event was centered around empowering women and honoring some of our unseen heroes such as Leah Gonzales, director of Life Skills House Foundation, who was presented with the event’s Humanitarian Award during the celebration.

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Email Marketing – Too much information versuses just enough

Finding the perfect balance between too much information versuses just enough is not always an easy task. Emails!  Emails can inspire, engage, or excite your potential customers but also can have adverse effects and deter potential customers from your brand. Creating an effective email marketing campaign will make the difference in gaining a new customers or your email permanently being routed to a spam box. Not every campaign will be successful; however the goal is to learn from your mistakes and building upon the results.

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Some helpful tips to create an effective marketing campaign

  1. Don’t Spam

Make your subject line relevant to the topic. The last thing a customer wants to do is open an email to discover they’ve been deceived about the emails content. Also 1 effective email is much better than 50 ineffective email, more is not always better.

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