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Apr 04 2016

Innovating Marketing & Mgmt Introduces the La Bella Elise Annual Anniversary Event

On May 21st, 2016, La Bella Elise will host their Anniversary Event: Women’s Empowerment Series

Media Relations and Event Management

*For Immediate Release*

girl-glasses-shades-stars-sunglasses-Favim.com-151630La Bella Elise is once again putting together the stores annual anniversary event, and this year the event will focus on #Girlpower and empowering other women entrepreneurs. The event will provide a shopping experience for guests, live performances from female pop artists and honor one rockstar in the community with a Humanitarian award. The La Bella Elise Anniversary Event will take place on Saturday May 21st, 2016 from 6-10 PM, at Gage Lounge 2600 Travis St. Houston, TX 70006.

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Mar 23 2016

Email Marketing – Too much information versuses just enough

Finding the perfect balance between too much information versuses just enough is not always an easy task. Emails!  Emails can inspire, engage, or excite your potential customers but also can have adverse effects and deter potential customers from your brand. Creating an effective email marketing campaign will make the difference in gaining a new customers or your email permanently being routed to a spam box. Not every campaign will be successful; however the goal is to learn from your mistakes and building upon the results.

email_marketing

Some helpful tips to create an effective marketing campaign

  1. Don’t Spam

Make your subject line relevant to the topic. The last thing a customer wants to do is open an email to discover they’ve been deceived about the emails content. Also 1 effective email is much better than 50 ineffective email, more is not always better.

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Mar 14 2016

The latest Innovation on the Facebook platform: What do the new Facebook features mean for your brand?

Recently Facebook launched its reaction feature, which is an extension of the like button, on February 24, 2016. The new Facebook reaction feature roll out included 5 additional features in the form of emoji’s that mean the following; Love, Haha, Wow, Sad & Angry. While the feature selections will still be counted as likes, the feature will give brands targeted feedback from their audience. According to Facebook, the reaction feature is meant to provide users with more options to react to posts where “liking” doesn’t seem appropriate or doesn’t convey the right message.

Facebook

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