Blog Archives

Email Marketing – Too much information versuses just enough

Finding the perfect balance between too much information versuses just enough is not always an easy task. Emails!  Emails can inspire, engage, or excite your potential customers but also can have adverse effects and deter potential customers from your brand. Creating an effective email marketing campaign will make the difference in gaining a new customers or your email permanently being routed to a spam box. Not every campaign will be successful; however the goal is to learn from your mistakes and building upon the results.

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Some helpful tips to create an effective marketing campaign

  1. Don’t Spam

Make your subject line relevant to the topic. The last thing a customer wants to do is open an email to discover they’ve been deceived about the emails content. Also 1 effective email is much better than 50 ineffective email, more is not always better.

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The latest Innovation on the Facebook platform: What do the new Facebook features mean for your brand?

Recently Facebook launched its reaction feature, which is an extension of the like button, on February 24, 2016. The new Facebook reaction feature roll out included 5 additional features in the form of emoji’s that mean the following; Love, Haha, Wow, Sad & Angry. While the feature selections will still be counted as likes, the feature will give brands targeted feedback from their audience. According to Facebook, the reaction feature is meant to provide users with more options to react to posts where “liking” doesn’t seem appropriate or doesn’t convey the right message.

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CEO/Founder of IMM LaToya Hurley talking business at the Vision 2 Victory Inaugural Empowerment Series and Awards Brunch

V2V_Flyer2Vision 2 Victory, a non-profit organization founded by Affirmation Specialist Euricka Alugas, for the purpose of empowering urban youth and women through skill enhancement workshops, the sharing resources and mentoring, is pleased to announce that Meeko TV along with Diamond Dental & Fast Braces, and Innovating Marketing & Management have been added to its list of corporate and community sponsors for the 2016 Vision 2 Victory Inaugural Empowerment Series and Awards Brunch, to be held Saturday, March 5, 2016 from 11am until 2pm at the Hess Club located at 5430 Westheimer Rd, Houston Texas.

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